CRM Analytics Active
Formerly Tableau CRM, Einstein Analytics, Salesforce Analytics, Wave, Insights, Project Kona, EdgeSpring, OmniScience.
Also known as:Wave AnalyticsCRMAAnalytics Cloud
Rename timeline
2010OmniScience: 2010–2012
2012EdgeSpring: 2012–2013/06
2013Project Kona: 2013–2013
2013Insights: 2013–2014
2014Wave: 2014–2017/04
2017/04Salesforce Analytics: 2017/04–2017/06
2017/06Einstein Analytics: 2017/06–2020
2020/10Tableau CRM: 2020/10–2022/04
2022/04CRM Analytics: 2022/04–Present
What it is
Native analytics on Salesforce data with lineage from EdgeSpring (founded 2010). Early product name was OmniScience; Salesforce announced the EdgeSpring acquisition on 2013-06-07. Pre-public launch internal names included 'Project Kona' and then 'Insights' (leading to permanent object names like InsightsMetadata). DF14 branding: Analytics Cloud (Wave Analytics); brief official rename to Salesforce Analytics (circa 2017-04 to 2017-06) before rebrand to Einstein Analytics (2017-06-15), then Tableau CRM (2020-10-06), then CRM Analytics (2022-04-12).
At a glance
- 8 renames on record
- Category: Analytics
- Origin: EdgeSpring
- First used: 2010
- Last name change: 2022/04
Other Analytics renames
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