Agentforce Media Active

Formerly Media Cloud.

Also known as:Agentforce for Media

Rename timeline

2020Media Cloud: 2020–2025/10

2025/10Agentforce Media: 2025/10–Present

What it is

Industry-specific solution for media, entertainment, and advertising companies. Provides advertising sales, order management, campaign management, and audience monetization capabilities. Part of Salesforce Industries portfolio (derived from Vlocity acquisition in 2020). Renamed to Agentforce Media in October 2025 as part of the Agentforce 360 platform launch.

At a glance

1 rename on record
Category: Industries
Origin: Vlocity
First used: 2020
Last name change: 2025/10

Other Industries renames

Salesforce Industries Nonprofit Success Pack Agentforce Nonprofit Agentforce Consumer Goods Salesforce OmniStudio Data Mapper

Search all 95 tracked products

Spotted a rename we're missing? Submit it →