Marketing Cloud Engagement Active
Formerly Salesforce Marketing Cloud, Salesforce ExactTarget Marketing Cloud, ExactTarget Marketing Cloud, ExactTarget.
Also known as:Marketing CloudMCESFMC
Rename timeline
2000ExactTarget: 2000–2013
2013ExactTarget Marketing Cloud: 2013–2014
2014Salesforce ExactTarget Marketing Cloud: 2014–2014
2014Salesforce Marketing Cloud: 2014–2022
2022Marketing Cloud Engagement: 2022–Present
What it is
Messaging & Journeys (Email Studio, Mobile Studio, Journey Builder).
At a glance
- 4 renames on record
- Category: Marketing
- Origin: ExactTarget
- First used: 2000
- Last name change: 2022
Other Marketing renames
Marketing Cloud Engagement Einstein Engage Plus on CoreMarketing Cloud Account EngagementSales Emails and AlertsMarketing Cloud IntelligenceMarketing IntelligenceMarketing Cloud Personalization
Search all 95 tracked products
Spotted a rename we're missing? Submit it →