Predictive Intelligence (Einstein and Analytics in Marketing Cloud Engagement) Active
Formerly Predictive Intelligence, iGoDigital.
Also known as:Salesforce Predictive IntelligenceWeb CollectCollect Tracking Code
Rename timeline
2010iGoDigital: 2010–2013
2013Predictive Intelligence: 2013–Present
What it is
Predictive web and email recommendations driven by tracked site behavior (Collect Tracking Code). Legacy igodigital collect endpoints may still appear in deployed site instrumentation.
At a glance
- 1 rename on record
- Category: Marketing
- Origin: iGoDigital
- First used: 2010
- Last name change: 2026
Other Marketing renames
Marketing Cloud EngagementMarketing Cloud Engagement Einstein Engage Plus on CoreMarketing Cloud Account EngagementSales Emails and AlertsMarketing Cloud IntelligenceMarketing Intelligence
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